After finding various patterns in nature, I selected three spreads that were red, green, and blue as a representation of the RGB color model of digital images and computer graphics, connecting the theme of National Geographic’s visual-centered magazine and documentary brand identity.

Laying out the natural patterns over these scenes allowed the spreads to have a connective theme altogether. The golden eye of the black panther in the cover is meant to both resonate with the yellow logo of the brand and to serve as a representation on how the visuals we see through National Geographic are out there living in the wild. A subtle reminder of nature to the viewers of this book.